counter get into advertising - about
 
home
about
workshops
creative
feedback
apply
faq
the book
consultancy
contact
 

About Get into Advertising

Get into Advertising offers vocational training for people who want to work in advertising, marketing or media communications.

About the Workshops

Get into Advertising is all about getting into advertising and is aimed at anyone who wants to work in advertising, marketing or media. You'll receive help and advice on all aspects of the advertising industry and also help with applications, CVs and finding work experience. Whether you want to be an account handler, planner or creative – this workshop will tell you what you need to know to get started.

Get into Copywriting/Art Direction offers workshops in creative skills for anyone wanting to work as a copywriter or an art director - whether it's to work on your own, as part of a creative team or because you need to be able to write copy in your job. If you have dreamed of working as a copywriter or art director, this workshop will give you direction and the opportunity to find out if you've got what it takes.

The Book Day is designed to give you a chance to work on briefs and help you build a portfolio of work.

Another workshop focuses on what is probably the most important document you will ever have to write - your CV.

The one-day workshops are all held at Birkbeck, a University of London college in Bloomsbury, WC1.

You will benefit from these workshops if you:

  • want to work in advertising but don't know where to start

  • think you want to work in advertising, media or marketing communications

  • want to find work experience or a placement in an ad agency

  • wish to make a career move

  • want to plan ahead for your future career

  • wish to know how to apply for agency jobs

  • want to know about the kind of work you could do

  • want to work as a copywriter, art director or in a creative team

  • want to work in account handling, planning, media or production

  • plan to apply for graduate training

  • need to start a CV or learn how to improve the one you have

  • want to find a creative partner

  • want to know how to build a portfolio of work

  • want to try your hand at coming up with ideas

  • want industry contacts

  • would like an overview of the business

  • need to know if it's the right career for you


  • Download a workshop application form here.

    About Ad Agencies

    The top twenty ad agencies (Source: Campaign 2009, data supplied by Nielsen)

    1. Abbott Mead Vickers BBDO
    2. McCann Erickson
    3. JWT
    4. Bartle Bogle Hegarty
    5. Euro RSCG
    6. Rainey Kelly Campbell Roalfe/Y&R
    7. M&C Saatchi
    8. WCRS
    9. Ogilvy Advertising
    10. Delaney Lund Knox Warren & Partners
    11. Saatchi & Saatchi
    12. Fallon
    13. Leo Burnett
    14. DDB
    15. Grey
    16. CHI & Partners
    17. Publicis
    18. Mother
    19. TBWA\London
    20. The Red Brick Road

    About Andrea Neidle

    Andrea brings to the workshops nearly twenty years of teaching expertise coupled with her many years of experience as an advertising copywriter.

    Her career has included the creation of ads for many of today's leading brands, including the well known ad campaign for Cadbury's Milk Tray which she dreamed up when she was a junior copywriter.

    She is an acknowledged expert in her field and used her insight into the world of advertising to write what has been called the students' advertising bible, How to Get into Advertising. A qualified teacher, she has an MA in Higher & Professional Education from the Institute of Education, University of London.

    For many years Andrea was the course leader of the well known Watford advertising course. She taught many of today's top creative teams, account managers, planners and agency directors. And, of course, she has helped many students take their first step towards a successful career in advertising.

    Email Andrea if you have any questions about getting into advertising or if you'd like to share your own experiences of getting into advertising.


     
      Apply now for 18 July Book Day!© Andrea Neidle 2010